

ABOUT US


OutRival is a Charlotte, NC–based streetwear brand inspired by Neo-Traditional tattoo art, heavy music culture, and the BMX, MTB, and skate communities. We design high-quality, colorful graphic apparel for individuals who refuse to live average.
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Our mission is to create bold, tattoo-inspired clothing with meaning. Streetwear built for creators, riders, musicians, and anyone pushing to outwork, outgrow, and outlast the norm.
Every OutRival design reflects grit, resilience, and the drive to rise above everyday standards.
Based in the Charlotte area and rooted in underground culture, OutRival represents those chasing dreams, creating art, and battling through life with purpose.
Stand out from the crowd.
Out Live. Out Last. OutRival.
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Tom Smith. Owner of AS